Seminaked party in Italy

    2014/01/06

NSFW    Everyday Heroes

Free clothes? Sounds like a dream for all shopaholics!

And...the dream came true for some in Italy...but there’s a catch...those who want free clothes have to turn up not wearing any!

Spanish brand Desigual organized two seminaked party in Rome and Turin on Saturday.

The rules were simple: Take whatever clothing you like for free...as long as you’re not already wearing anything.

People lined up overnight in chilly weather wearing nothing but undergarments.

The first one hundred customers were allowed to take whatever they like, absolutely free.

The rest of the customers received a 50 percent discount on all items.

These “Seminaked Parties” by Desigual have attracted over ten thousand participants during the past nine years, and has been held in cities including London, Madrid, Berlin, Tokyo, and New York City.
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